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02. 11. 2013

ADVERTISING ETHICS

Belgrade, November 2, 2013 (Danas) - "Ethics in Advertising - forming of self-regulatory body" is the title of an event held on Monday, October 28, at the Grand Casino in Belgrade, which marked the beginning of work on forming of the self-regulatory body in the area of advertising, using the model of developed European countries.

The conference was organized by the Serbian local office of the International Advertising Association (IAA Serbia), the association that gathers representatives of advertisers, marketing agencies and media. Heads of three national self-regulatory bodies of Spain, Hungary and Bulgaria addressed the participants and shared the experience of their countries.

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